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Is Your Practice Leaving Money on the Table by Not Adding Aesthetics? Our population is getting older.  In short, your patients are actively seeking innovative ways to stay healthier, live longer and look younger without the risk of surgery. As a medical practice, if you haven’t explored the options of adding aesthetics to serve your patients – and amp up your practice revenue along the way – you are behind the competitive curve.

Sticker price is extremely common. We see the price clearly labeled when we purchase everything from homes and cars to our pack of gum at the gas station. Prices are upfront. Prices are transparent for most things in our lives. However, as patients, we have little to no knowledge about what is a good value in health care.

Long gone are the days when social media was a newfound buzz word. It has shifted from a trendy, fly-by-night, teenager internet phenomenon to a cultural norm that has permeated to our business and personal lives.